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WEB USABILITY     

Services OfferedQualitativeQuantitative
JuryWeb Usability

Web Usability ImageMany of the world's best and largest website developers, software manufacturers and major retail and financial institutions have tested new products, services and websites at Fleischman Field Research. We provide the latest equipment and support, a neutral, non-biased environment, along with real-world testers that are scientifically selected, not insiders pre-disposed toward the positive.

The Equipment

  1. High-speed lines for speed of set up and delivery
  2. The fastest fully loaded latest generation Intel-based PCs on the market configured with the newest software.
  3. Monitor splitters and scan converters for remote viewing and recording of exactly what respondents/testers are doing and seeing.
  4. On-site Technical support and backup always available.
  5. Many video recording options: VHS, DVD, MiniDV and  TechSmith Morae Usability Testing & Recording software.

The Environment

  1. A variety of one-way mirrored conference rooms equipped for individual or small group testing.
  2. Audio/Video capability to record the testing.
  3. Viewing through one-way mirrored observation rooms.
  4. Sound-proofing of rooms to prevent contamination from outside influences.
  5. Constant food and beverage availability for around-the-clock, on-demand testing.
  6. Trained hosts/hostesses to provide fast, efficient service.

Real-World Testers/Respondents

  1. Pre-screened for use/awareness of designated products, services and websites.
  2. Non-professional respondents who do not do product testing for a living nor as a hobby.
  3. Targeted precisely toward the client's market or prospective market.
  4. Pre-screened to eliminate competitive espionage.
  5. Diversified demographics to maximize the validity of the testing findings.
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Fleischman Field Research
250 Sutter Street, 2nd Floor, San Francisco, CA 94108
Phone: (415) 398-4140 - Fax: (415) 989-4506 - Toll Free: (800) 277-3200
Email: ffr@ffrsf.com